> ## Documentation Index
> Fetch the complete documentation index at: https://docs.linkrunner.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Set Up a Website Project

> Track your website in Linkrunner, with or without an app.

## Create a website project

<Steps>
  <Step title="Start a new project">
    If you are new to Linkrunner, you reach this screen during onboarding. Otherwise, open the project switcher at the top of the sidebar and click **Create Project**.
  </Step>

  <Step title="Choose Website">
    Under **What do you want to track?**, select **Website**, then enter your company name, website, and product name. If you also have an app, choose **Both** and add your store link.

    <img src="https://mintcdn.com/linkrunner-01ef8e08/yFahR7bsCb6dPYfU/images/website-projects/onboarding-choose-website.webp?fit=max&auto=format&n=yFahR7bsCb6dPYfU&q=85&s=0ce31df5925a417aab6c52ba44d70488" alt="Project creation form with Website selected" width="1100" height="1486" data-path="images/website-projects/onboarding-choose-website.webp" />
  </Step>

  <Step title="Create the project">
    Click **Create project**. Linkrunner opens **SDK Testing → Web SDK** with your Web SDK snippet ready. Follow [Test the Web SDK](/testing/web-sdk-testing) to install it and check that it works.
  </Step>
</Steps>

## Add your app later

Tabs that need an app show a lock. To use them, open any locked tab, click **Add app**, and search for your app on the App Store or Play Store.

<img src="https://mintcdn.com/linkrunner-01ef8e08/yFahR7bsCb6dPYfU/images/website-projects/add-app-dialog.webp?fit=max&auto=format&n=yFahR7bsCb6dPYfU&q=85&s=e20e19bdac30a76feb2a0cf3688517f6" alt="Add your app dialog with the App Store and Play Store search" width="882" height="836" data-path="images/website-projects/add-app-dialog.webp" />

## Track your website in an app project

If your project already tracks an app, a project admin can add website tracking to it:

1. Go to [Settings → Project Details](https://dashboard.linkrunner.io/dashboard/settings/project-details).
2. Turn on **Web Campaigns**. Once Web Campaigns is on, it can't be turned off.
3. Click **Set up and test in SDK Testing**, then follow [Test the Web SDK](/testing/web-sdk-testing).

<img src="https://mintcdn.com/linkrunner-01ef8e08/yFahR7bsCb6dPYfU/images/website-projects/project-details-web-campaigns-switch.webp?fit=max&auto=format&n=yFahR7bsCb6dPYfU&q=85&s=16482627ecc23ed43daa7550c33cb80d" alt="Project Details with the Web Campaigns switch turned on and locked" width="1968" height="734" data-path="images/website-projects/project-details-web-campaigns-switch.webp" />

## Find your Web project token

Your Web project token is in [Settings → Project Details](https://dashboard.linkrunner.io/dashboard/settings/project-details), under **Web project token**. Use it for the [Web SDK](/sdk/web). The app SDK's **Project token** does not work on a website.

**Need help?** Contact [support@linkrunner.io](mailto:support@linkrunner.io).


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